Senior Product Marketing Manager (Remote)



Marketing & Communications, Product
Posted on Friday, May 26, 2023

Routable is a B2B payments platform built to make bill payments and mass payouts fast and seamless. Our mission is to be the simplest way to send and receive business-to-business payments. Unlike other payment platforms, Routable’s modern, easy-to-use API allows you to build a powerful payments infrastructure in minutes.

We’re a well-funded Series B startup, and we’re helping some of the largest marketplaces and gig economy companies, including Ticketmaster, Snackpass, and Garmentory. Hundreds of finance teams trust our decades of experience in building B2B payment solutions.

Our environment encourages intellectual curiosity, problem solving, and openness—one that provides the support and mentorship needed to succeed, learn, and grow. We'll make sure you have everything you need to do your best work and make an impact. We’re a fully remote startup with our team working from a city they love across the United States and Canada.

About the Role

As a Senior Product Marketing Manager at a product-led startup, you will be embedded in the entire product process and play a critical role in understanding – and solving for – customer problems. You will work directly with the Product, Design, Sales and Post Sales teams to enable effective communication with customers using the correct positioning and value propositions at each stage of the customer journey. It’s a unique chance to be an advocate for our current and prospective customers, acting as the ‘voice of the customer’ internally within the company.


  • Become an expert on the Routable product and customer pain points in the Accounts Payable Automation space
  • Own and develop positioning and value propositions for the Routable platform that is differentiated and backed by research
  • Create net new collateral to support our sales team with a library of materials and aids for every stage of the sales funnel
  • Collaborate with internal stakeholders to develop comprehensive go-to-market plans and launch new features and offerings
  • Create product content that is compelling and targeted for the right personas

Minimum Qualifications

  • 5+ years of B2B product marketing experience
  • Fintech experience is a major plus
  • Strong communication and storytelling skills, including ability to write copy
  • Proven experience in building sales presentations, product collaterals and materials
  • Experience training sales on new product releases and sales enablement content
  • Proven cross functional collaboration skills aligning across Product, Sales, Post Sales, Design, and Marketing


If you live in the United States, you must be authorized to work in the United States.


The Senior PMM reports directly to the VP of Growth, John Scrofano.

About Routable

Our Core Values

At Routable, we are driven by our values. Our values act as guiding principles when it comes to our work, our hiring practices, and ourselves. We talk about them every day and praise each other based on our ability to embody them.

💞 Engage with Empathy: Have empathy and a deep understanding for your peers, and our customers. This means no ego and cultivating relationships by actively listening to each other's needs.

🤝 Volunteer Assistance: Helping others is always a priority, even when it is not immediately related to the goals that we are trying to achieve. We make it a point to foster an environment of inclusiveness for our remote team.

💪 Own it: We are all company owners and we act like it. We make data driven decisions and jump at the opportunity to be accountable. Taking action when you see a problem is our default state.

🛠 Build with Purpose: We are collectively building the product and company of our dreams. We are intentional with everything we do and are always looking for ways to improve. We sweat the details.

🧬 Expect Authenticity: We do not compromise our values when it comes to our team and our customers. We champion originality. Be yourself. Everyone else is already taken.


🏥 Great Health, Dental and Vision Insurance

💲 Competitive salary

📈 Stock Options

💰 401k

💸 Work from Home Stipend

🚀 We're a remote team

🏝 Flexible vacation policy

🍼Paid Parental Leave

Inclusive Employer

Routable welcomes employees from varied backgrounds and walks of life, and it’s reflected in our diverse community of Routers. Routable is proud to be an equal opportunity employer and is committed to administering personnel actions, including hiring, training, promoting and compensating its employees, without regard to race, color, religion, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), gender, gender identity, gender expression, national origin, age, mental or physical disability, ancestry, medical condition, marital status, military or veteran status, citizenship status, sexual orientation, genetic information, or any other status protected by applicable law.

Our salary range is $135,000 - $155,000 - the exact salary offer will depend on the level of experience, role alignment, etc. We also offer equity and full benefits packages for FTEs. This only applies to employees residing in the US.