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Lead Brand Designer (Remote)



Posted on Tuesday, May 16, 2023

Routable is a B2B payments platform built to make bill payments and mass payouts fast and seamless. Our mission is to be the simplest way to send and receive business-to-business payments. Unlike other payment platforms, Routable’s modern, easy-to-use API allows you to build a powerful payments infrastructure in minutes.

We’re a well-funded Series B startup, and we’re helping some of the largest marketplaces and gig economy companies, including Ticketmaster, Snackpass, and Garmentory. Hundreds of finance teams trust our decades of experience in building B2B payment solutions.

Our environment encourages intellectual curiosity, problem solving, and openness—one that provides the support and mentorship needed to succeed, learn, and grow. We'll make sure you have everything you need to do your best work and make an impact. We’re a fully remote startup with our team working from locations across the United States, Canada, South America, and Europe.

About the Role

Routable plans to be recognized as the simplest yet powerful platform, with a beautiful and effective brand. As the Lead Brand Designer, you will be responsible for setting the look, tone, and feel of the Routable brand across all touch-points. You will report to the VP of Design, and will collaborate closely with our marketing and product teams to ensure our brand is consistently represented and resonates with our target audience. The successful candidate will have a strong portfolio that demonstrates their expertise in branding, typography, layout, and visual design, as well as a passion for creating a world-class brand for a growing fintech company.


  • Collaborate with cross-functional teams to deliver a truly engaging brand experience through advertising, sales materials, product launches, campaigns, events, Routable’s website, and more
  • Develop and maintain our brand guidelines, ensuring consistency across all touchpoints
  • Work closely with product teams to ensure our brand is properly represented in all user-facing products and features
  • Partner with the broader marketing team to set up processes for working with the creative team
  • Conduct research and gather insights to inform design decisions
  • Stay up to date with industry trends and emerging technologies, and use that knowledge to drive innovation and move our brand forward

Minimum Qualifications

If you don't think you meet all of the criteria below but still are interested in the job, please apply. Nobody checks every box, and we're looking for someone excited to join the team.

  • 6+ years of experience in branding and design, preferably in B2B SaaS, fintech, or a similar industry
  • Exceptional brand and visual design skills, with expert command of information design, visual hierarchy, layout, typography, color theory, and brand systems
  • A keen eye for detail and craft while also considerate of deadlines and constraints
  • Extremely organized and consistently advocates for design methodologies and processes
  • An excellent communicator and influencer who can work well with various groups and levels of the organization
  • Able to effectively work in a remote environment
  • Genuine curiosity for and eagerness to learn about the payments space
  • Must submit an online or PDF portfolio to be considered.


If you are living in the US, you must be currently authorized to work in the United States on a full-time basis.

We are a remote first company! Rather than restrict ourselves to only find talent in one city, we’d rather find the absolute best people regardless of where they live. One amazing benefit to our remote culture, is that it enables our team to enjoy traveling ✈️ more regularly since they can work from wherever!


The Lead Brand Designer reports directly to the VP of Design, Namhee Koo.

About Routable

Our Core Values

At Routable, we are driven by our values. Our values act as guiding principles when it comes to our work, our hiring practices, and ourselves. We talk about them every day and praise each other based on our ability to embody them.

💞 Engage with Empathy: Have empathy and a deep understanding for your peers, and our customers. This means no ego and cultivating relationships by actively listening to each other's needs.

🤝 Volunteer Assistance: Helping others is always a priority, even when it is not immediately related to the goals that we are trying to achieve. We make it a point to foster an environment of inclusiveness for our remote team.

💪 Own it: We are all company owners and we act like it. We make data driven decisions and jump at the opportunity to be accountable. Taking action when you see a problem is our default state.

🛠 Build with Purpose: We are collectively building the product and company of our dreams. We are intentional with everything we do and are always looking for ways to improve. We sweat the details.

🧬 Expect Authenticity: We do not compromise our values when it comes to our team and our customers. We champion originality. Be yourself. Everyone else is already taken.


🏥 Great Health, Dental and Vision Insurance

⛑ Employer paid Life, STD and LTD benefits

💲 Competitive salary

📈 Stock Options

💰 401k

💸 Work from Home Stipend

🚀 We're a remote first company

🏝 Flexible vacation policy

🙋‍♀️ Voluntary Benefits - additional Life Insurance, Pet Insurance and FSA

Inclusive Employer

Routable welcomes employees from varied backgrounds and walks of life, and it’s reflected in our diverse community of Routers. Routable is proud to be an equal opportunity employer and is committed to administering personnel actions, including hiring, training, promoting and compensating its employees, without regard to race, color, religion, sex, sex stereotyping, pregnancy (which includes pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), gender, gender identity, gender expression, national origin, age, mental or physical disability, ancestry, medical condition, marital status, military or veteran status, citizenship status, sexual orientation, genetic information, or any other status protected by applicable law.

Our salary range is from $140,000 - $165,000; the exact salary offer will depend on level of experience, role alignment, etc. We also offer equity and full benefits package for FTEs. This only applies to employees residing in the US.