About Float

Float is on a mission to simplify finance for Canadian businesses, empowering them to eliminate complexity and unlock new opportunities. Through our innovative platform, Float enables businesses to streamline spending and optimize cash flow, so they can focus on what matters most: growth. As one of Canada’s fastest growing companies and top-rated startups in 2024 and 2023, Float is customer-obsessed, passionate, and entrepreneurial, with a team that includes leaders from Uber, Shopify, Top Hat, Ritual, Ada, and more.

At Float, everyone is an owner, bringing their unique perspective to our team and product. Your voice is important, and we take having a culture based on feedback seriously. We openly share our thoughts and differing opinions so we can continue to improve. We do our best to keep our decision-making decentralized so that all team members feel ownership in our success.

Our product

Float is Canada’s first finance platform designed to empower businesses with fast, flexible, and accessible financial solutions. Our integrated suite of products—including corporate cards, bill pay, reimbursements, and financial services—rethinks how companies access capital, streamline spending, and manage growth. Backed by world-class investors like Tiger Global, Golden Ventures, and Susa Ventures, we’re disrupting the global B2B finance space—and we’re looking for bold innovators to help shape the future of business finance.

About the Marketing Designer role

Float is seeking a versatile and self-motivated Marketing Designer to join our high-impact marketing team. As the sole design lead, you'll play a critical role in shaping how we visually communicate Float's mission and value to SMBs and mid-market businesses across Canada. We're looking for someone who can juggle priorities effectively, operate with agility, and thrive in a fast-paced, startup environment. You’ll report directly to the VP of Marketing, working closely with Growth Marketing, Product Marketing, Content, and other cross-functional teams.

At Float, we’re building a company where ambitious people who thrive on being challenged can do their best work. We work fast, collaborate often, and celebrate our wins at every step of the way. Our culture is built on trust, transparency, and a shared desire to learn and grow together. As part of our team, you’ll have the opportunity to make a meaningful impact and help shape the future of business finance in Canada.

What your week-to-week looks like:

• Design Leadership: Act as a thought partner to the marketing team, bringing creative solutions to context, challenges, and opportunities. Take ownership of creative execution across all marketing channels.
• Multi-Channel Design: Create impactful designs for a variety of needs, including digital ads, social media assets, website pages, interactive tools/calculators, email templates, event materials, slide decks, out-of-home media (e.g., digital billboards), and more.
• Brand Stewardship: Ensure consistency across all customer touchpoints by collaborating with the Product team to maintain a cohesive and unified brand experience.
• Data-Driven Design: Proactively seek out data on how designs are performing and work closely with the marketing team to test, iterate, and improve based on insights.
• Visual Identity Evolution: Lead internal and external (agency) team members to evolve brand guidelines. Experiment with and test creative ideas aligned to brand guidelines. Provide a point of view on where to push and stretch the brand’s visual identity, based on insights and performance.
• Efficiency and Agility: Leverage tools like Figma, Adobe Creative Suite, Final Cut Pro (or other video editing platform) and AI-powered design tools to work smarter and faster without sacrificing quality. Adapt to shifting priorities as needed.