Content Creator (NYC Campaign)
Claim
TL;DR
Claim is a rapidly growing social rewards app backed by world-class investors like Sequoia Capital. We’re at the forefront of transforming how brands and customers connect online, redefining the future of shopping and advertising.
We’re looking for a creative NYC-based content creator to help bring Claim to early-career professionals and interns this summer by creating content, building community, and driving referrals.
What We're Building
Claim is a delightful way to save money when you try new brands with friends.
Claim is a category-creating social commerce app. The platform pays consumers cash-back to eat and shop while matching brands with loyal customers.
Every week on the app during The Drop, Claim combines real-time purchase data and AI to Drop cash-back rewards (Claims) to our Gen Z user base, paying them back to visit QSRs, restaurants, coffee shops, and other brands they’ll love.
Claim transforms customer acquisition and retention for partner brands by offering a risk-free reward to acquire customers and bring them back until they’ve built a habit - guaranteeing ROI.
Consumers experience the magic of receiving cash back when they swipe their cards at partner brands like Sweetgreen, Blank Street, Levain, and more.
The platform’s unique pay-per-acquisition model offers marketers a risk-free growth channel with reliable results and real-world engagement.
On Claim, brands replace ads with rewards to win the hearts and wallets of the next generation.
This frictionless experience is the core of what makes Claim successful, so if you decide to interview, we’ll add you to the app so you can try it for yourself.
How Our Business Model Works
We charge brands when customers convert on their offers.
Today, marketers face significant challenges. Claim simplifies their path to acquiring loyal customers.
For marketers at restaurants and quick-service brands, reliably acquiring new customers is incredibly tough. Traditionally, they rely heavily on platforms like Meta, Google, or TikTok - channels that often leave them uncertain about true ad effectiveness and provide minimal control over acquisition costs for quality customers or "regulars". Marketers frequently express a strong desire to better understand and control store traffic while shifting spend away from these costly, opaque channels.
Claim addresses these exact pain points directly.
When users securely link their credit cards through Plaid, we gain insights into their purchase behaviors, including brands they love and those they haven't yet discovered. Leveraging this rich data, Claim matches brands to verified net-new customers poised to become regulars.
Brands using Claim can precisely set their cost-per-acquisition (CPA) for a consumer's first few purchases upfront by selecting their reward values and only pay Claim when they successfully acquire or retain a new customer. This pay-for-performance approach makes Claim more reliable, transparent, and cost-effective than traditional advertising platforms.
Simply put, Claim repurposes the majority of ad budgets directly into cash-back rewards for high-potential new customers, with Claim earning a small take rate on each purchase. It's a win-win scenario for everyone involved (except traditional ad platforms).
We are early on our journey to becoming a leading global rewards platform but we have paid our users millions of dollars to eat and shop, raised $20M from leading investors, and have partnered with some of the world's top brands, including Sweetgreen, Shake Shack, Blank Street Coffee, Gong Cha, Van Leeuwen, Levain, [solidcore], and many others. Our rapid adoption is a testament to marketers recognizing Claim’s tangible, immediate value in building a base of loyal, repeat customers.
Our Team
We think culture and values matter (a lot), so we recommend reading our culture doc.
We’re a close-knit team that’s ready to change consumer internet. The best way to learn about us is by reading our culture doc — we wrote this document together, and we’ve updated it as the company has grown. If the values resonate, you’ll likely enjoy working with our team.
We're fortunate to be backed by world-leading investors:
The Role
We’re looking for NYC-based creators who speak to early-career professionals and interns, to join us for a high-impact campaign running May 19th – June 19th. You’ll help bring Claim — our viral rewards app — to your community by showing how easy it is to get free coffees, discounted lunches, and treats around the city this summer.
You’ll be a key voice in introducing the app to young professionals in NYC, while earning through referrals and helping us test what content resonates most with your audience.
About You
You’re an NYC-based creator whose content speaks to Gen Z users navigating early careers, internships, work-life balance, networking, and exploring a new city.
We welcome creators of all sizes: from micro to macro, we’d love to hear from you!
What You’ll Do
Timeline: May 19th – June 19th
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Post regularly on IG about Claim:
At least 2 IG Reels (e.g., “Coffee chats on Claim,” “My intern budget routine,” “Networking on a budget”)
At least 2 story posts
Include your custom referral link in bio
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Promote Claim in your networks:
Post flyers in common areas, share in group chats, Slack/Teams, etc.
Choose which $10 reward offers to promote (we’ll provide all materials)
Option to help ideate and co-host in-person activations for interns and young professionals
What We Offer
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Pay: Flat payment + performance bonus structure
Flat payment will be based on a variety of factors including your following size, engagement rate, number of posts you share, and number of in-person activations you complete
Bonus payment will be based on the amount of card-linked users you drive through your referral link
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Perks:
Weekly free meals & coffees (we’ll Drop you Claims regularly)
Share exclusive $10 rewards with coworkers and followers to build community through gifting
One More Thing
We realize the confidence gap and imposter syndrome might discourage amazing candidates from applying. Every job description is a wish list, so please reach out if this role really excites you.